Category: Social Marketing

What Do the New Facebook Admin Settings Mean for “Social Media Management by Committee”?

If you’re an administrator on multiple Facebook pages and social media management is shared among the client and PR agency, Facebook is instating a new rule on Feb. 20 that…
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What’s a Hashtag Got to Do With It?

Guest post by our PR Assistant Ashley Weaver We’ve all seen them. We all use them, or at least we should. The basic idea of a hashtag is to use…
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Pinning Down Pinterest for PR

Co-written by Ashley Shafer and Ani Araya If only Pinterest would have included a caveat that read something like: WARNING: Side effects may include loss of hours and productivity, incessant…
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Talking sMACk: 7 Tips and Tidbits from Media and Communications (MAC) Days

7 Tips and Tidbits from Media and Communications (MAC) Days

Blah, blah, blah*, or rather…Blog, blog, blog

Blah, blah, blah*, or rather…Blog, blog, blog My Top Ten Takeaways from BlogWorld 2011 On November 3 and 4, I attended BlogWorld in Los Angeles. BlogWorld is a new media…
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5 Really Really Basic Social Media Dos and Don’ts (that are good for SEO, too)

Sometimes, as PR agency professionals, we get so preoccupied with coming up with the most brilliant tweet ever or how to setup a GPS-integrated iPhone app or what special to…
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Yours, Mine or Ours? The Ongoing Debate Over Who Should Manage a Company’s Social Media

  Yours, Mine or Ours? The Ongoing Debate Over Who Should Manage a Company’s Social Media I know this will make me unpopular with some of my advertising friends and…
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Social Media: The Rules of Engagement

So my mom is on Facebook. Though she rarely signs in and hasn’t posted anything since the day she opened her account – she’s taken the steps to joining the…
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