When staying silent is just not going to cut it.
No one seeks out a crisis. But, over the course of time, companies can face bad news or unfortunate circumstances, and reputations are at stake. Sometimes these are foreseeable developments; other cases will be unanticipated crises. Advance preparation, when possible, is often the key to communicating effectively with the media during times of bad news.
JWC develops company-wide plans and procedures for handling a crisis before it happens. We provide guidelines and develop crisis communications plans with strategies that include fair and accurate reporting, client protection, media training and advocacy.
Or, if a crisis hits, we help manage media, stakeholder and internal relations for companies, organizations or individuals. JWC is able to act quickly and effectively to help you get in front of a problem, mitigating the crisis itself as much as possible.