Dark blue image with three questions: What is AI? What is GEO? What are LLMs?

What to Know: Decoding AI, GEO, LLMs and More

PRSA San Diego/Imperial Counties’ latest event gathered communications, media and digital experts for a candid discussion on new opportunities within artificial intelligence. Artificial intelligence (AI) is reshaping public relations; while…
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Orange background with J. Walcher Communications logo and the blog title in white text: Practical tips to save time, energy and words

Say less, influence more: Four tips in two minutes

At J. Walcher Communications, we know energy and time are humans’ most valuable currency. Kids, colleagues and clients are all vying for your attention.   To help our clients connect more…
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6 PR predictions that will shape 2026 

What worked in PR last year won’t cut it in 2026, and AI (plus other trends) are widening the gap between strategic communication and background noise. New AI tools are…
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DIY is DEAD – and the Top 5 AI Takeaways from JWC

What is next in AI?  As a top San Diego public relations and marketing agency, J. Walcher Communications turned to the world’s largest search marketing conference to find out.   Thousands of attendees in San Diego dove…
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J. Walcher Communications Founder Selects New CEO

From the San Diego Business Journal, Written by Madison Geering SAN DIEGO – When Laura Walcher launched San Diego’s first woman-owned public relations (PR) firm from her kitchen table, her daughter,…
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