Category: AI

Dark blue image with three questions: What is AI? What is GEO? What are LLMs?

What to Know: Decoding AI, GEO, LLMs and More

PRSA San Diego/Imperial Counties’ latest event gathered communications, media and digital experts for a candid discussion on new opportunities within artificial intelligence. Artificial intelligence (AI) is reshaping public relations; while…
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6 PR predictions that will shape 2026 

What worked in PR last year won’t cut it in 2026, and AI (plus other trends) are widening the gap between strategic communication and background noise. New AI tools are…
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DIY is DEAD – and the Top 5 AI Takeaways from JWC

What is next in AI?  As a top San Diego public relations and marketing agency, J. Walcher Communications turned to the world’s largest search marketing conference to find out.   Thousands of attendees in San Diego dove…
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