Category: Social Media

9 Marketing Tips for a Successful Restaurant

Dozens of new restaurants opened in San Diego County last year. Some flourish; many more already have – or will – close their doors. Why? Sometimes it’s a concept gone…
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A JWC ‘How-To’: Create an Awesome Social Media Post

Written with assistance by JWC PR Assistant Elpin Keshishzadeh Creating a social media post is easy. Creating interesting content, though time consuming, can involve more thought, research and strategy. One measure…
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What Can Mobile do for You?

Written by JWC PR Assistant Audrey Buchanan A recent brief, Forrester Predictions 2015: Most Brands will Underinvest in Mobile, gives marketing leaders insight on how to avoid the norm of…
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Tips for Twitter Success: Do it Right!

Written by JWC PR Assistant Elpin Keshishzadeh The importance of Twitter for growing and established brands is no secret. In recent years, certain brands have grown in popularity due to a successful…
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J. Walcher Communications Adds Hazard Center to Client Roster

J. Walcher Communications, a public relations agency based in San Diego, has been hired by Hazard Center in Mission Valley to create and implement a branding campaign that uses an…
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The 10 Best Social Media Tools (That You’re Probably Not Using)

JWC had the opportunity to attend Social Fresh WEST in October – the original social marketing conference. Assistant Account Executive Ashley Shafer wrote a blog post about the 10 most…
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How Smarter Listening Builds Better Relationships

Great social media campaigns engage stakeholders and build relationships with customers. We know that, right? But how can companies create campaigns that reach their audiences in ways that will get…
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Working with #Millennials (and Breaking the Stereotypes)

We know, we know. You hate us. We’re smart, hardworking, loyal, humble and we intimidate you. Oh wait … you don’t think those things about millennials? How could you not?…
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Save Your Money – Post Organic!

Ever have a window pop up on a Facebook page you manage, asking you to “boost” your post? Boosting a post may not be the answer to successful engagement on…
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