Five Things Clients Need to Understand about PR

While many people think they understand how PR works, the truth is, it’s a unique and challenging profession that takes years to master, and even the most skilled pros are…
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J. Walcher Communications Wins 2016 EAR Award for Radio Spot “Date Night”

J. Walcher Communications, a public relations and marketing agency in San Diego, has won the 2016 EAR (Effective Advertising on Radio) Award from the San Diego Radio Broadcasters Association (SDRBA)…
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Client Coverage, Via Wired

Here’s the latest in national coverage for client United States Parachute Association, via WIRED. YOUR FIRST REACTION when watching Jeannie Bartholomew tumble out of an airplane will be, “Her jump has gone…
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The Sky’s the Limit: Running Successful Media Relations Campaigns (as told through skydiving coverage, how apropos)

Here at JWC, we know PR. It’s what we do. It’s where our expertise lies and what our clients count on us for. And while PR has many facets, one…
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Snapshot: How Your PR Internship is Different from College

Written by JWC PR Assistant Audrey Buchanan Let’s face it, as much as your college professors claim to simulate their classes to be like the real word, the only thing…
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What Can Mobile do for You?

Written by JWC PR Assistant Audrey Buchanan A recent brief, Forrester Predictions 2015: Most Brands will Underinvest in Mobile, gives marketing leaders insight on how to avoid the norm of…
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J. Walcher Communications Adds Hazard Center to Client Roster

J. Walcher Communications, a public relations agency based in San Diego, has been hired by Hazard Center in Mission Valley to create and implement a branding campaign that uses an…
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How Smarter Listening Builds Better Relationships

Great social media campaigns engage stakeholders and build relationships with customers. We know that, right? But how can companies create campaigns that reach their audiences in ways that will get…
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