Working with #Millennials (and Breaking the Stereotypes)

We know, we know. You hate us. We’re smart, hardworking, loyal, humble and we intimidate you. Oh wait … you don’t think those things about millennials? How could you not?…
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What Do the New Facebook Admin Settings Mean for “Social Media Management by Committee”?

If you’re an administrator on multiple Facebook pages and social media management is shared among the client and PR agency, Facebook is instating a new rule on Feb. 20 that…
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New Print Pubs Still Popping Up

The debate continues. Will traditional print media drown as the reign of web alternatives wash away ink smudges that depreciate our clothes and coffee sleeves? As journalists, we hope not….
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SEO for Dummies: Four quick tips to boost SEO

Co-written by Ashley Shafer and Stephanie Breneman Whether it’s small or big business, increasing online visibility through search engine optimization (SEO) is key to a company’s growth and future success….
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Pinning Down Pinterest for PR

Co-written by Ashley Shafer and Ani Araya If only Pinterest would have included a caveat that read something like: WARNING: Side effects may include loss of hours and productivity, incessant…
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