Who, What, Where, When, why

Photo of The San Diego Union-Tribune front page.

Bye-Bye UT: Time to Look for New Opportunities

Some of the names we’ve been reading for years come to mind – Lori Weisberg, John Wilkins, George Varga – as having deep knowledge of San Diego. When we see…
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5 Bite-Sized Questions … with Freelance Journalist Helen I. Hwang

JWC chats over coffee or lunch with members of the media to hear more about what they’re working on and how we can best assist them. Enjoy our new series…
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TikTok for Businesses: Copyright-Smart Tips for Leveraging Commercial Sounds

TikTok for Businesses: Copyright-Smart Tips for Leveraging Commercial Sounds

By Lauren Wright, 2023 Spring Intern TikTok has blown up in recent years, proving to be a valuable tool for businesses to market themselves to new and younger audiences in…
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JWC Adds Comic-Con Museum, San Diego Regional Policy & Innovation Center and Monarch School Project to Client Roster

J. Walcher Communications (JWC), a successful San Diego public relations and marketing agency, has announced the addition of three new clients – Comic-Con Museum, San Diego Regional Policy & Innovation…
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Chat GPT what is PR

Why Marketers Should Get to Know ChatGPT and Why We Still Need Storytellers

Chat GPT generated definition of public relations. By: Arianna Georgi, SEO Consultant, J. Walcher Communications Every few years, our newsfeed is flooded with buzz about new AI technology that people…
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San Diego public relations firm named "Employer of the Year"

JWC Named “Employer of the Year” by Business for Good San Diego

J. Walcher Communications (JWC), a top San Diego public relations and marketing agency, and President Jean Walcher has been named “Employer of the Year” by Business For Good San Diego…
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How to explain public relations.

No, “Public Relations” Does Not Mean We Go to Parties and Talk to People

Going home for the holidays? If you’re like some of us at JWC – your family does not understand what the heck you do. What does “public relations” even mean?! …
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Sandy Young hugs her young daughter

5 Lessons I Learned as a New Mother in a Pandemic

By Sandy Young My 10-year-old daughter is learning to express her emotions after we adopted her from Taiwan a year ago. “ANGRY!” “SAD!” “Eeeeeeeeeeeeeee!” (That’s her happy squeal.) Although she…
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Waste Not: A Personal PR Campaign for Mother Earth

Jean Walcher is president of J. Walcher Communications and a Member of Business for Good I regularly hear people say, “oh, I thought they don’t really recycle that,” or “my…
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SEO - Search Engine Optimization

SEO and PR- I Can Tell That We are Going to be Friends

By: Arianna Georgi, SEO Consultant, J. Walcher Communications When determining your digital marketing strategy budget, putting together the pieces can be overwhelming. But there is a huge benefit to getting your…
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