Category: Public Relations

Join the JWC Team! Spring 2026 Internship

Public Relations and Marketing Internship – Spring 2026 J. Walcher Communications is seeking a creative and enthusiastic individual to join our team as a public relations and marketing intern for…
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Jean Walcher photo

Making Tough Leadership Decisions

In the current issue of the Public Relations Society of America’s “Public Relations Tactics” newspaper, JWC President Jean Walcher talks about leading in the public relations industry, including 16 years…
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Digital Journalism Tools Reviewed

What’s Worth My Time? Digital Journalism Tools To Try (or Not)

                        After attending the San Diego Chapter Society of Professional Journalists’ panel on digital journalism earlier this spring, we…
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JWC Wins PR Award for Consumer Products Media Coverage

J. Walcher Communications has been honored with a 2016 Edward L. Bernays Award by the Public Relations Society of America (PRSA), San Diego/Imperial Counties Chapter for its media relations work…
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J. Walcher Communications Adds Anza Borrego Foundation to Client Roster

J. Walcher Communications, a San Diego public relations and marketing agency, has been hired by Anza Borrego Foundation (ABF) to build public awareness of the Foundation and the wide variety…
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J. Walcher Communications Promotes Jenna Brossman and Ashley Weaver

J. Walcher Communications (JWC) has promoted Jenna Brossman to senior account executive and Ashley Weaver to assistant account executive. “I’ve been impressed by Jenna and Ashley’s contributions to the agency…
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3 Ways Not to Get on a Red Carpet … and other Takeaways from the San Diego Film Festival

    I posted the above in the early morning hours of the day following the 14th Annual San Diego Film Festival’s Opening Night, premiering “Septembers of Shiraz” and featuring…
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It’s the New (Er … Old?) Ashley!

There will always be a place with the J. Walcher Communications team for an Ashley. Soon after we said our goodbyes to Ashley Shafer, we reopened our doors to Ashley…
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Snapshot: How Your PR Internship is Different from College

Written by JWC PR Assistant Audrey Buchanan Let’s face it, as much as your college professors claim to simulate their classes to be like the real word, the only thing…
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Fare Thee Well, Ashley Shafer

After three years, our Assistant Account Executive Ashley Shafer is moving to an in-house PR position. Here’s just a few of the reasons we’ll miss her, and a few, well,…
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J. Walcher Communications Adds Hazard Center to Client Roster

J. Walcher Communications, a public relations agency based in San Diego, has been hired by Hazard Center in Mission Valley to create and implement a branding campaign that uses an…
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Why We’re AP Style Sticklers

Who cares whether a person uses one space or two between two sentences or if “gray” is spelled “grey”?* We do. So does the Associated Press. The AP Stylebook has…
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J. Walcher Communications Works with The San Diego Council on Literacy for its Fifth Annual “Eat.Drink.Read. A Culinary Event for Literacy”

J. Walcher Communications, a San Diego-based public relations agency, is providing pro bono PR support to the San Diego Council on Literacy (SDCOL) for the third straight year to promote…
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Top 10 Takeaways from the 2014 PRSA Western District Conference

This year, the annual Public Relations Society of America (PRSA) Western District Conference came to San Diego, and we had the chance to learn and share our expertise with peers…
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The ABCs of RFPs

**This article originally appeared in the San Diego Daily Transcript on August 13, 2013 A Request for Proposal (RFP) arrives and your immediate thought is a positive one: new business,…
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LIVESTRONG’s PR Staff Talks Crisis

When Lance Armstrong confessed to Oprah Winfrey his life of illegal doping, we weren’t the only ones shocked and surprised. Just six days before, the two person PR team with…
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The 20 Most Used PR Jargon Words … with a JWC Twist

What ARE the “20 worst jargon words” public relations people use according to journalists? A post on Ragan PR Daily by Gini Dietrich cited PR agency twelve thirty eight’s study…
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Should you change your company’s name? Not if you can help it

**This article originally appeared in the San Diego Daily Transcript on January 8, 2013. Item: San Diego Convention & Visitors Bureau changes its name to San Diego Tourism Authority. Marketing…
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JWC Goes 4-for-4 at The Bernays Awards

We are honored to have received four Edward L. Bernays Awards from the Public Relations Society of America (PRSA), San Diego/Imperial Counties Chapter. Laura Walcher of JWC also received The…
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Five Things NOT to Say During Your PR Interview

While we all know the common rules that apply to job interviews (hopefully), like wear a suit, be prepared with copies of your resume and perhaps, most importantly, BE ON…
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Are You Our Summer Intern?

We’re looking for our next incredible intern. If you think you’ve got what it takes, send us your resume, cover letter and writing samples. Job description and requirements below: J….
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Talking the Talk and Walking the Walk

As the public relations agency for the Lung Cancer Alliance’s San Diego Breath of Hope Lung Cancer 5K Walk, we thought it would be a good idea for us talk…
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Ode to Our Intern

Six Reasons We’ll Miss Our Intern Brianna Shannon

A Good Pitch Won’t Guarantee You Coverage – But a Smart Subject Line Will Get You Noticed

I get over 1,000 e-mails a day – and this is nothing compared to journalists and reporters, whose attention PR professionals (like me) are clamoring to captivate. But as e-mail…
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JWalcher Communications’ Work on the Hotel Indigo San Diego Launch Featured in PRWEEK

PRWEEK recently interviewed Jean Walcher and Caroline Counihan of InterContinental Hotels Group about JWalcher’s PR campaign for the launch of Hotel Indigo San Diego.   A quote from the client cites…
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Social Media: The Rules of Engagement

So my mom is on Facebook. Though she rarely signs in and hasn’t posted anything since the day she opened her account – she’s taken the steps to joining the…
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